Warner Bros. Online Founders: Where Are They Now?

I decided to dig out an old photo and then try and find out where all of my old co-workers are now. Warner Bros. Online was a leader in online entertainment, and the first studio to “get it.” We blazed a lot of trails and hopefully the names and titles below will be impressive. Forgive me if I can’t remember everybody, if you know who I missed, please let me know!

Front Row (L-R):

  • Ian Siegel – Chief Product Officer at MyLife.com
  • Jim Moloshok – Executive Chairman at GoFish
  • Greg ? – Manager, Creative Services at Vantage Media

2nd Row:

  • Barbara Bagwell
  • Kelly Goto – Principal, founder at gotomedia, inc
  • ?
  • Bob Martinez-Diamond

Third Row:

  • Don Lipper – Content Director at GlobWorld
  • Rikk Galvan – Principal at ShareYourself Media, Principal at BIG Games
  • Anna Smith
  • Anne Hart – Theatrical Legal Affairs -  20th Century Fox
  • ?
  • Joy Marrs – Senior Director, E-Commerce at Kor Hotel Group

Fourth Row:

  • Matt Angorn – VP Creative, American Greetings Interactive
  • Julian Forniss – Owner, Studio 43 1/2
  • Brad Scherick – Executive Director, KorAge.Us Inc.
  • Robert Gonzalez – President Artaste Inc., former VP, Production Operations Disney Online
  • Julie Noiman – Chief Operating Officer at createthe group
  • Troy Rutter – Senior Developer at Captain Jack Communications, LLC
  • Sam Smith – Director Technology, Walt Disney Internet Group
  • Tony Masciola
  • Rod Su
  • Steven Pena – Owner, Steven J. Pena, A Professional Corporation

Fifth Row:

  • David Dotson
  • Julie Crane(?)
  • Suzanne Abramson – SVP, Operations at Schematic
  • Jeremy Berg – Executive Producer, Firstborn Multimedia

Back Row:

  • Brian Coleman – Director of Mechanical Design at eSolar, Inc.
  • Dave Urban
  • Tony Rogers – Manager of Data Center Systems at Digital Insight
  • Jim Banister – CEO Spectrum, DNA

If you know any of the missing people, or any of the missing info, please let me know.  Thanks! It’s fun to see where everybody is.

Troy

When The Web Was Fun

As a 30 something, I remember back in college in the 1994-95 age when the Internet was fun.   I mean, REALLY fun.   One minute we had the same old small “web pages” that used form elements to link pages – which was a step up from the old gopher system, and somehow related to hypercard…   then bam!   All of a sudden we have this new way to put images onto web sites, then we could have background images… then our own domain name.   And it grew and grew.  There was always something exciting emerging, and it was fun to be a part of it.

From 1995-2001 I helped form the Internet.   I can say that with confidence and a bit of humility, but I know that somehow I had an effect on how the Internet grew – and then broke.   You see, during that time I made web pages and web sites because they were FUN.   Remember fun?

You like a certain band – put up a fan site for it.  A certain actor or actress?  I’ll do a page on them too.   TV show?  Movie?   I’ll do a web site for that too.   Hundreds of thousands of hours I spent making web sites just because I liked a particular subject.   And it was fun.

Then the dot com crash.  Suddenly, the web wasn’t fun anymore.  Oh sure, I had created web sites for the #1 online entertainment destination Warner Bros. such as Babylon 5, Third Watch, Drew Carey, Friends, Lois & Clark, La Femme Nikita, Rosie O’Donnell, and others.   But suddenly the landscape changed, and I lost that spark.

Until recently.

A few months ago I put up a fan site for a music group, well more of a show, and it currently ranks in Google higher than their official site so i get a good number of visitors a day without even doing anything.  A month or so ago I dared to put a few Google ads on it, and my earnings sky-rocketed.

It was something I enjoyed, and was a fun distraction from the sites I “have” to work on.

I resurrected a site I had started back in 1996, recoded it to css (it used tables at the time!) and it is again an OK site traffic wise, and I sprinkled a few ads in there which bring in a couple of dollars a day.

Over the past several years I have been reading ebooks after ebooks trying to find the right “pattern” for making money on the Internet via adsense.   Some say “write what you know” and some say “write what’s profitable” and some say “write a little about everything.”   After years of trying everything under the sun, I believe I have finally decided on the definitive answer:

You HAVE to write about what you enjoy or have an interest in.

Credit card consolidation or cancer lawsuits may have high click-through revenue, but you will never gain the trust of your visitors if you don’t have a sincere interest in the subject.

Now all I need is for my hero, Joel Comm, to suggest a real-live mentor for me to continue my adsense learning.   If I don’t hear from him soon, a singing gorilla telegram may just show up at his door.

From this moment on I will continue to do web sites that I need to do, but also will try and do more web sites that I “WANT” to do and that I will have fun doing.   Perhaps that is the magic I have been looking for.

Overcoming Imposter Syndrome Despite Success

First, I would like to thank Chris Brogan for directing people towards one of my recent posts regarding a label printer, and all that it represented.   I have received  emails, comments and tweets about how my story of the label printer resounded in their own lives – that many of us have rationalized that a single, truly insignificant “thing” could somehow be the difference between success and failure.

But there is another feeling that can be equally as troubling – imposter syndrome.

I may be naive, but I first learned of imposter syndrome about a month ago when a co-worker brought it to my attention after one of my tweets.   I googled the phrase and came u p with a definition that really made sense:

From wikipedia:

The Impostor Syndrome, sometimes called Impostor Phenomenon or Fraud Syndrome, is a syndrome where sufferers are unable to internalize their accomplishments. It is not an officially recognized psychological disorder but has been the subject of numerous books and articles by psychologists and educators.

Regardless of what level of success they may have achieved in their chosen field of work or study or what external proof they may have of their competence, those with the syndrome remain convinced internally they do not deserve the success they have achieved and are actually frauds. Proof of success is dismissed as luck, timing, or as a result of deceiving others into thinking they were more intelligent and competent than they believe themselves to be.

For the past couple of years, despite my success as a programmer at the web site company I work for, I have been plagued by a feeling of being a fake.  That sure, I do the high-profile projects and complicated things, but I’m just faking it.  After all, PHP and mySQL programming is always “a lot of the same” and code is reused here and there.  Anybody can do it.   If I’m ever found out, I’ll be fired.

This fear caused ups and downs in my mood, resulting in a lack of self-confidence, even in the midst of extreme accomplishments.

It is also a part of baggage I have been carrying since being laid off as a result of the AOL Time-Warner merger in 2001.  Up until the layoff, I had left jobs on my own terms, now suddenly I was told to go.  The dot com bubble had burst, and I limped back to Iowa where I got a job doing tech support at an ISP, answering phone calls.

I’ve also come to realize, thanks to reading an article on The New York Times Web Site that people exhibiting imposter syndrome:

adopt self-deprecation as a social strategy, consciously or not, and are secretly more confident than they let on.

“Particularly when people think that they might not be able to live up to others’ views of them, they may maintain that they are not as good as other people think,” Dr. Mark Leary, the lead author, wrote in an e-mail message. “In this way, they lower others’ expectations — and get credit for being humble.”

Not taking credit for my accomplishments now makes sense.  I can now fully realize that yes, this is exactly what I have been battling the last few years.   Overcoming this is will be difficult and it won’t happen overnight, I just need to realize what I have accomplished in my short career:

  • Got a job at Warner Bros. studios while still a senior in college at Iowa State
  • Worked on some of my favorite TV shows like Babylon 5, Friends, Third Watch, Drew Carey, 7th Heaven, and others
  • Worked my way up the ladder at Warner Bros. and eventually started and managed the community division of the company.
  • Worked on the original Harry Potter web site
  • Was a senior programmer for the Warner portal Entertaindom
  • Attended several movie premieres, walking the red carpet
  • Worked with several young actors, actresses and musicians who are now adults and in their prime
  • Earned my Screen Actor’s Guild card
  • Went back to college while working full time and finished my degree
  • Wrote and published a book on helping kids get started in the TV/Film industry
  • Became 1st Vice President of a community theater and directed 2 productions
  • Worked my way up the ladder again at a web development company, going from tech support to lead programmer
  • Became known in podcasting circles due to a “Troy Needs an iPod” publicity stunt
  • Helped build the Des Moines Renaissance Faire into a great festival
  • Programmed the back end of two high-profile web sites for the company

Overcoming imposter syndrome will take some time, and although I recognize it, it is still affecting me, even making me question myself more about my label printer.   But knowing this about myself can only help me to realize that I really CAN be a leader in my industry again.   I get hard on myself because of all the “notoriety” I lost.

Being a leader in your field has to start with yourself, you a) have to WANT to be a leader and b) have to think that you ARE a leader.  If you think for one moment you can’t do something, you’ve already lost.

So to you, my new friends with shiny label printers…  I say let’s do this.   Take something that you have been terrified to start and do it.   Buy your label printer, unpack it, set it on your desk and get to work printing out the best damn labels you can.  It can get sticky, but let’s do it together.

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