Read my blog long enough, and you are about to find me ranting and raving over the so called “Social Media Consultants” or “Social Media Gurus.” And it is odd for me to take such a hard stance since I am entrenched with many of these “consultants” and consider most of them friends (or is it Friends) and interact with them at meetups, tweetups, and other gatherings.
So why the hostility? Simple.
Social Media is not an add-on.
The tools that have come to be known as “social media” are exactly that, tools. They are akin to what Photoshop is to graphic design. They are a tool that makes some things simpler, while traditional methods still work and should be embraced.
The first Adsense program I recommend is one of the oldest but still the best –
When I first heard about the